Mastering Electronic Gadgets is Fast and Simple with Remote Technical Assistance from PlumChoice and Citrix GoToAssist
Circuit City Customers and Consumers Nationwide Enjoy the Convenience and Effectiveness of Remote Support, Ushering in New Era in Consumer-Friendly PC Services.
Santa Barbara, Ca., & Bedford, Ma. - Jan. 10, 2006 – Reading the "some assembly required" warning on those
holiday gadgets and toys, and struggling to insert Part A into Part C used to be bad enough. These days, however, the
most popular gifts are often sophisticated electronics that demand far more than a screwdriver to set up and operate.
To provide real-time, remote technical support to consumers and small businesses, including customers of Circuit City
Stores, Inc., PlumChoice relies on Citrix(R) GoToAssist(TM), the industry-leading remote support solution from Citrix
Systems, Inc. (Nasdaq:CTXS). Citrix GoToAssist enables PlumChoice certified technicians to securely access a customer's
PC, MP3 player or digital camera via the Web to diagnose a problem or provide instruction - just as if the technician were
sitting next to them. Services offered by PlumChoice using Citrix GoToAssist include software installation, digital electronics
setup, training, configuration of home wireless networks, and PC tune-ups.
"People who are having problems with their new electronic devices typically want fast results without the time and effort
involved with arranging an in-home service call or returning the item to the store," said Ted Werth, CEO of PlumChoice.
"Using Citrix GoToAssist remote support technology, our technicians can provide setup, diagnostics and training with the
click of a mouse. GoToAssist has enabled us to give today's busy consumer the preferred alternative for their technology
support needs."
Consumers Avoid Headaches and Gain Peace of Mind
PlumChoice uses the Citrix product to provide remote IT services to thousands of consumers. Through a relationship with
Circuit City, PlumChoice enables the Richmond, Va.-based retailer to complement its existing service offerings to customers
with PlumChoice Online PC Services. PlumChoice helps customers with MP3 player set up, which includes a demonstration of
product features such as downloading music, burning CDs and setting up a music library. The company also offers assistance
in securely setting up and configuring a wireless network, solving common PC problems such as e-mail and virus issues, and
performing a complete PC tune-up to optimize performance.
Remote Tech Support Meets Wide Range of Consumer Needs
In addition to giving PlumChoice a competitive advantage over traditional support approaches that typically require waiting
for a technician to arrive, carting a heavy computer back to the store, or trying to describe a problem over the phone,
Citrix GoToAssist enables the company to meet specialized support needs.
"Citrix GoToAssist offers a significant competitive edge to support providers like PlumChoice because it is so easy and
convenient for their customers - and their technicians - to use," said Mike Mansbach, vice president of business development
and enterprise marketing at Citrix Online Group. "With the increase of electronic devices, the demand for technical support
services is expanding. GoToAssist meets this demand by delivering the best support experience for customers combined with easy
administration and cost-effectiveness for providers."
PlumChoice, which adopted Citrix GoToAssist about three years ago, has delivered remote computer support to tens of thousands
of customers nationwide. The company selected Citrix GoToAssist after an exhaustive search. "We looked for a solution that was
easy to install, offered good performance and was provided by a company with a long-term vision for technical support
innovation," said Werth. "The Citrix product has exceeded our expectations. As we grow, we expect GoToAssist to play a
key role in helping us meet changing market requirements - especially in the areas of security, functionality and ease of use."
About Citrix GoToAssist
Citrix(R) GoToAssist(TM) is an industry-leading, remote technical-support solution that enables organizations to provide
best-in-class support over the Internet, on demand and securely. GoToAssist empowers support staff to view and control the
desktop of a user, requires no client software or additional resources, works automatically and securely through virtually
every firewall, performs well even over dial-up connections, and integrates into existing infrastructure. GoToAssist delivers
the best access experience for everyone: transforms technical support into a competitive advantage for the business,
dramatically increases satisfaction and productivity for users, and rapidly lowers support costs for IT. To learn more about
the award-winning Citrix GoToAssist, visit www.citrixonline.com or call (800) 549-8541.
About PlumChoice
Founded in 2001, PlumChoice is the nation's leader in providing premium remote computer support for the home, home office and
small business market. The company combines the latest innovations in remote desktop technology with a proven online delivery
methodology to offer the easiest and most effective range of support services on the market. PlumChoice has demonstrated that
its remote support services beat in-home service alternatives eight out of 10 times when it comes to speed, convenience,
effectiveness, cost and security. For more information, visit http://www.plumchoice.com.
About Citrix
Citrix Systems, Inc. (Nasdaq:CTXS) is the global leader and most trusted name in on-demand access. More than 160,000
organizations around the world use the Citrix Access Platform to provide the best possible access experience to any
application for any user. Citrix customers include 100% of the Fortune 100 companies and 98% of the Fortune Global 500, as
well as hundreds of thousands of small businesses and individuals. Citrix has approximately 6,200 channel and alliance
partners in more than 100 countries. Citrix annual revenues in 2004 were $741 million. Learn more at www.citrix.com.
Citrix(R) and GoToAssist(TM) are trademarks of Citrix Systems, Inc. and/or one or more of its subsidiaries, and may be
registered in the U.S. Patent and Trademark Office and in other countries. All other trademarks and registered trademarks
are the property of their respective owners.
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Contacts:
Citrix Online
Heidi Wieland, 805-690-6481
Fax: (805) 690-5757
heidi.wieland@citrix.com
for PlumChoice
Kim Miller, 781-585-1383
Fax: (781) 394-5365
kmiller@tieronepr.com
